Building Blogs again!
May 12th, 2009 by Bill Masson
- Image by Titanas via Flickr
Hi all, here’s a brief look at my daily tasks on how I approach building new blogs and sites, now it might not be the experts way of doing things but hey it works for me. Of course I would love to hear your thoughts on this subject, share and share alike!
Keeping up to date with my blog building journey I have launched two more new sites on Yoga and Herb Gardens. I am still in the building process with these blogs and over time I hope to have more structure with the widgets and visitor information. Comparable sites are packed with information so I can learn from them and structure accordingly. I hear a lot of webmasters saying that you should build your site first before you add Google Adsense but I just think that this a load of bull. Why leave empty real estate when you can monetize right away and benefit from the odd click.
I noticed after I had launched two Cashback sites that my Adsense earnings increased quite dramatically, I put this down to higher paying advertisers with the likes of financial and retail ads showing up, along with the fact that visitors to these types of sites are more likely to click on the ads because there on a spending mission.
Starting any site requires research and I write at least 20 articles, I like to post about five immediately and time stamp the rest to go out every two days. I exclude the post date and time from the theme so that once all the articles have been posted I can leave it as a static site. It’s important to give the site a normal website look as opposed to looking like A BLOG. The great thing about WordPress is its shear flexibility and excellent SEO abilities.
Every post should have a good description and keyword tags, the simple tags plugin if configured properly can have a dramatic effect for linking your site up which the search engines love. Your permalinks are important as well and with Headspace 2 you can double your permalink structure to increase search engine exposure, I find that it is always beneficial to change your site wide permalink structure from the WP default dating which is awful.
Another great SEO plugin to consider is Smart SEO links which apart from linking up your pages and posts also allows you to paste in a list of affiliate links so that when you type out any affiliate keywords it automatically hyper links them. You can choose to have the links open in a new window and add no follow attribute if you so desire.
For extra content I like to use three RSS plugins, I don’t always use all of them but together or individually they can increase your content automatically. Two of the RSS plugins are from lessnau.com, the twitterdoodle utilizes the twitter stream and allows a user to create posts and categories based on Twitter keyword searches. The RSS Doodle plugin does a similar job but fetches excerpts from posts by keyword search and pulls results in from Technorati. The third RSS script called FeedWordpress can pull in feeds from any site or blog, you will have to experiment with this one as results can be a bit unpredictable, you also have to swap over two RSS php files to replace the default ones in your “include file”.
Adding more dynamic content, the likes of video and Podcasts gives your site a richer content value for your visitors. You can of course setup a mashup of Video and Podcast RSS feeds. I like to hold these feeds for “pending review” before I post them. I can then add tags and description along with time stamping them for future release.
I guess this covers most of the important points of setting up your site to get the search engines to notice you. I don’t do any premium promotion for my blogs; I tend to do promotion through manual submissions to directories and search engines, all the important ones anyway. Of course I use the social networks and as many free blogging platforms as I can manage too.
Until the next update, thanks’ for reading
Please feel free to leave your thoughts and share your knowledge
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